Description

Introduction:

Modern retail success depends on real-time coordination between customer-facing platforms and backend systems. Manhattan Active Omni provides robust integration capabilities that allow seamless communication with enterprise systems such as ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) platforms. This course focuses on designing and implementing effective integration strategies between Active Omni and systems like SAP, Oracle, Microsoft Dynamics, Salesforce, and others. Participants will gain in-depth knowledge of APIs, middleware, data synchronization, event-driven architecture, and integration best practices to support unified commerce operations.

Prerequisites:

Participants should have:

• A working knowledge of Manhattan Active Omni platform architecture.

• Familiarity with ERP and CRM systems such as SAP, Oracle, Salesforce, or Microsoft Dynamics.

• Basic understanding of APIs, REST services, and data flow concepts.

• (Optional) Experience with middleware tools (e.g., MuleSoft, Dell Boomi, Azure Logic Apps).

Table of Contents:

1. Introduction to Omni Integration

• 1.1 Why Integration Matters in Unified Commerce

• 1.2 Typical Use Cases for ERP and CRM Integration

• 1.3 Overview of Manhattan Active Omni’s Integration Capabilities

2. Manhattan Active Omni Architecture for Integration

• 2.1 Cloud-Native Microservices and Event-Driven Design

• 2.2 Data Flow Between Systems

• 2.3 Role of Middleware and iPaaS Platforms

3. ERP Integration: Core Scenarios

• 3.1 Order Fulfillment and Inventory Sync

• 3.2 Financial Data Exchange: Invoices, Payments, Tax

• 3.3 Product Catalog and Pricing Synchronization

• 3.4 Real-Time Inventory Promising with ERP Backends

4. CRM Integration: Core Scenarios

• 4.1 Customer Profile and Preferences Sync

• 4.2 Service Case Management and Order History

• 4.3 Loyalty Programs and Campaign Integration

• 4.4 Real-Time Customer Interaction Data

5. API-First Integration Strategy

• 5.1 REST APIs: Structure, Authentication, and Payloads

• 5.2 API Gateway Management in Active Omni

• 5.3 Calling External APIs and Handling Responses

6. Webhooks and Event Subscriptions

• 6.1 Subscribing to Order, Inventory, and Customer Events

• 6.2 Push Notifications to ERP and CRM Platforms

• 6.3 Real-Time Sync vs Batch-Based Updates

7. Middleware and Data Transformation

• 7.1 Using Middleware (e.g., MuleSoft, Boomi, SnapLogic)

• 7.2 Data Mapping and Transformation Techniques

• 7.3 Handling Format Differences and Schema Alignment

8. Integration Error Handling and Logging

• 8.1 Retry Logic and Dead Letter Queues

• 8.2 Logging and Monitoring Data Failures

• 8.3 Alerting and Issue Resolution Workflows

9. Security and Compliance in Integration

• 9.1 Authentication and Authorization Between Systems

• 9.2 Data Privacy and Encryption Considerations

• 9.3 Compliance with GDPR, CCPA, and Industry Regulations

10. Real-World Use Cases and Best Practices

• 10.1 Retail Scenarios Integrating Active Omni with SAP & Salesforce

• 10.2 Implementation Pitfalls and How to Avoid Them

• 10.3 Maintaining Scalability and Performance

Seamless integration between Manhattan Active Omni and ERP/CRM systems enables real-time decision-making, enhances customer satisfaction, and drives operational efficiency. This course equips participants with the technical skills and strategic insights to build scalable, secure, and high-performing integrations. By mastering these integration patterns, professionals can support unified commerce strategies that span the entire enterprise ecosystem.