Duration: Hours

Google Data Studio is a free, easy-to-use platform for describing your data visually. Both Power BI and Google Data Studio are Business Intelligence tools. BI tools deliver data-driven evidence to help the decision-making process. Google Analytics gives you insights into how visitors find and use your website, app, or internet-connected device whereas Data Studio to visualize the same data that is available in Analytics custom reporting.

Training Mode: Online


Objectives :
a). Gain familiarity with the interface of Google Data Studio (GDS
b). Lean to add your own data to GDS
c). Connect to different analytic tools such as Youtube Analytics and Google Ads
d). Learn to implement different data tabulation techniques
e). Learn which data visualisations to use when and how to implement them in GDS
f). Make maps from geographic data
g). Present the results as powerful and interactive reports.

Requirements :

a). An interest in gaining insights from data

b). Prior exposure to Excel will be beneficial

1. Overview of Course

a). Why Google Data Studio

2. Get Started with Google Data Studio(GDS)

a). Introduction to GDS Interface

b). Get Acquainted With the Interface

c). Add Your Own Data

d). Connect to Youtube Analytics

e). Connect to Google Analytics

f). Connect to Google Ads

g). Different Data Types We Will Work With

3. Theoretical Foundation of Data VisualizationĀ 

a). Theory behind Data Visualization

b). Principles behind Data Visualization

4. Basic Visualization with Google Data Studio

a). Accessing and Visualizing Previously Added Data

b). Tabulating Data

c). Quickly Summarizing Data

d). Pivot Tables

e). More Pivoting

f). More Ways of Visualizing Discrete Numerical Data

g). Filtering Data On the Basis of Qualitative Attributes

h). Filter On the Basis of Both Qualitative and Quantitative Attributes

i). Basic Time Series Visualization

j). More Time Series Visualization: Youtube Analytics

k). Select Specific Date Ranges

l). Explore the Relationship Between Two Quantitative Variables

m). Bubble Plots

n). Get Started With Blending Data

o). Deriving Insights From Blended Data

p). Specialist Charts

5. Geographical VisualizationĀ 

a). Build a Basic Map in Google Data Studio

b). More Map Making

6. Let us Put Together Everything in a Report

a). Starting With a GDS Report

b). Why Templates?

c). Visualize the Performance of Your Youtube Channel With An In-Built Template

d). More Youtube Analytics

e). Google Ads Template

For more inputs on Google Data Studio for Data Analytics and Bussiness Intelligence you can connect here.

Contact the L&D Specialist at Locus IT.


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